PUMA x PHI BETA SIGMA

Founded at Howard University in 1914, Phi Beta Sigma Fraternity is guided by its principle of "Culture For Service and Service For Humanity.” The fraternity has spent generations empowering communities through leadership, mentorship, and meaningful civic engagement. This PUMA collection honors that legacy through iconic styles reimagined in Phi Beta Sigma's signature colors and Greek-letter branding. Celebrating a tradition of service and impact, PUMA x PHI BETA SIGMA is made to be worn with pride.