PRODUCT STORY
British footwear designer Sophia Webster and her cult following are on the rise. Her hand-drawn designs have been translated into heels, flats, and espadrilles packed with bold hues and attitude, they have been worn by fashion icons the world over. For the third season of PUMA x SOPHIA WEBSTER, sophisticated meets sparkly in vibrant designs that draw inspiration from ‘80s workout and dancewear. PUMA silhouettes are transformed with new logos, bold prints, and vibrant color blocking, in a collection made for the bravest and boldest out there.For the PUMA x SOPHIA WEBSTER collection, Sophia re-imagines the futuristic training-inspired silhouette to create a one-of-a kind feminine shoe with gradient color fades and a scalloped cage design with custom-made 3D flowers.Future and retro collide in our Futro designs. We’ve stripped down shoes from our archives and rebuilt them to create future icons – grounded in history, and evolved for a new world.